Google Rolls Out AI-Powered Search Experience to Over 120 Countries, Including Malaysia

Google has extended its artificial intelligence (AI)-driven search feature, Search Generative Experience (SGE), to over 120 new countries, encompassing Malaysia.

Google has extended its artificial intelligence (AI)-driven search feature, Search Generative Experience (SGE), to over 120 new countries, encompassing Malaysia. This update introduces users to AI-generated responses at the top of their search results, accompanied by links to the sources that informed the response. The search giant aims to enhance user experience, enabling individuals to quickly comprehend topics, explore diverse perspectives, and accomplish tasks more efficiently.

To access this feature, users can opt in via Google Search Labs by toggling it on, with compatibility limited to the Google Chrome browser. If attempted on other browsers, a notice prompts users to install Google Chrome or the Google App. Once activated, AI-generated responses appear automatically for query-based searches or when a user looks up a single word or name. Users can also choose to receive AI-powered overviews by selecting the “generate” option.

Additionally, users can utilize the “Converse” tab to pose follow-up questions. It’s important to note that these AI-generated responses are exclusive to Google Chrome and the Google App; other browsers will display traditional search results.

As of now, not all features of Google’s SGE are available in Malaysia, notably the image generation tool introduced in October. Furthermore, Malay-language queries are not supported at present.

A noteworthy detail on the opt-in page mentions that the feature is set to “End on May 2024.” However, it remains unclear whether the feature will be discontinued or become universally accessible without opting in after this date.

This expansion of Google’s SGE reflects the company’s commitment to leveraging AI to streamline search experiences and deliver relevant information to users across the globe.

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