Forrester Unveils New Service For Digital Business & Strategy Leaders In Asia Pacific

Forrester has announced Forrester Decisions for Digital Business & Strategy, a new research service designed to help digital leaders across industries, including banking, insurance, and retail, create and deliver businesswide digital strategies to increase customer acquisition and profitability in Asia Pacific (APAC) region.

Consumer expectations will continue to grow as the next digital era unfolds, creating a greater demand than ever for high-quality, seamless digital experiences. As a result, organizations must speed their transition to digital business. Over the next 12 months, 72 percent of APAC decision-makers said that accelerating the change to digital business is a high or essential priority.

Forrester Decisions for Digital Business & Strategy will help executives, functional leaders, and their teams plan for and pursue their most pressing digital priorities, including:

Developing their digital strategy.
Growing their digital team.
Collecting and analyzing data for customer insights.
Powering their business with platforms and partners.
Designing and developing digital products and experiences.
Measuring the value of digital products and experiences.
Harnessing emerging technologies.

Each Forrester Decisions service is built to empower leaders and their teams to move quickly, de-risk decisions, and save time and money through:

Bold vision research to stay ahead of shifting customer and market dynamics and plan for the future.
Curated tools and frameworks to conquer priorities and deliver on strategies with strategic models and plug-and-play templates.
Hands-on guidance to accelerate progress and de-risk decisions with a curated and tailored experience.

Availability:

Forrester Decisions for Digital Business & Strategy will be available in August 2022.

Resources:

Learn about Forrester Decisions for Digital Business & Strategy.
Read about how Forrester Decisions for Digital Business & Strategy will help leaders create superior digital experiences and products.
Learn how accelerating digital business will help leaders drive profitable growth and deliver value.

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