Welcome to Marketing Monday on CXO TV! Join us as we dive into the dynamic world of marketing with Abhishek Thakur, Marketing Leader at HPE, based in Singapore.

In this episode, Abhishek shares insights on the evolution of marketing strategies, the transition from ABM to ABX (Account-Based Experience), the impact of AI on creativity, and HPE’s commitment to sustainability. Discover the key trends shaping the marketing landscape in 2024 and gain valuable advice for marketing leaders navigating the ever-changing industry.

Don’t miss this engaging conversation that explores the intersection of technology, data, and human-centric marketing approaches.