TikTok, the popular social media app owned by Chinese company ByteDance, is at a crossroads in America as Congress approves legislation that could compel ByteDance to sell the app or face a national ban. With President Joe Biden expected to sign the bill into law, TikTok is preparing to challenge it in court. However, Beijing has strongly opposed a forced sale and has the power to block it on national security grounds, leaving ByteDance with limited options to secure TikTok’s future in its biggest market. The potential forced sale raises concerns about the app’s algorithms and could impact ByteDance’s global ambitions. If TikTok is banned or sold without its lucrative algorithm, competitors like YouTube and Instagram could benefit while ByteDance faces scrutiny in other liberal democracies.
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