Join us in this engaging CXO TV talk series as Cyril Bedat, the visionary CEO of Purpose Performance Wear, shares his unique journey in building a brand that not only focuses on performance apparel but also champions sustainability. Discover how Purpose Performance Wear is redefining the landscape of endurance sportswear, catering specifically to the Asian community. Cyril delves into the challenges of sourcing sustainable materials and the cultural diversity that shapes the brand’s ethos. Gain insights into the future trends of sustainable fashion and learn how Purpose Performance Wear aims to be a trailblazer in the industry, creating garments that empower athletes while respecting the planet.
Don’t miss this exclusive conversation on purpose-driven fashion and the transformative power it holds. Subscribe to @CXOTVnews for more insightful talks with industry leaders.